A web design technique that automatically loads new content as the user scrolls down, creating an endless stream with no natural stopping point.
Infinite scroll was first popularized by social media platforms as a way to keep users engaged. By removing natural break points (like page numbers), it exploits our tendency to keep consuming content as long as it's available. This design pattern is a major contributor to excessive screen time and doomscrolling. Breaking free from infinite scroll requires external friction — like the clean, app-free home screen that Minimalist Launcher provides.
Minimalist Launcher helps 230,000+ users reduce screen time by 75%.
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