What Is Notification Fatigue?

The overwhelming feeling caused by receiving too many digital notifications, leading to stress, distraction, and eventual desensitization.

The average smartphone user receives 46-80 push notifications per day. Over time, this constant stream of alerts creates anxiety, reduces focus, and ironically makes you more likely to miss truly important notifications. Notification fatigue is a key driver of screen time because each notification is an invitation to pick up your phone and potentially fall into a scrolling session.

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